The fifth edition of the Business Climate Survey in 德国 reflects on the developments and aims to deepen the understanding of Swedish companies on the German market and their experiences. The survey explores key success factors and strategies used by Swedish companies in response to market dynamics and recounts some of the events organised by 团队乐博彩票官方app 德国 (the Swedish Embassy, 乐博彩票官方app商业, 和乐博彩票官方app商会).
今年’s report shows signs of the challenges experienced by Swedish companies in 德国. 在公司样本中, 计划增加在德国乐博彩票官方app投资的企业则少之又少. Sixty-one per cent of respondents in this year’s Business Climate Survey reported a profitable year in 2023: while this marks a slight decrease from 63 per cent in 2022, 这与2021年的结果保持一致, 表明乐博彩票官方app持续稳定和盈利.
The report shows that the Swedish brand continues to contribute positively to the companies’ business activities in 德国. 整体, 受访者认为乐博彩票官方app的形象是积极的, 59%的人报告了它的有益影响, and over a quarter believe it greatly contributes to their business in 德国.
The results of this year’s survey indicate an increase in the importance German customers place on environmental and sustainable aspects when making purchasing decisions. 这些结果反映在受访者的评论中, with one stating that 可持续性 has become noticeably more important in the German market in comparison to five years ago.
Please download the report to fully overview the results with a detailed analysis.
关于调查
作为乐博彩票官方app队于2020年发起的全球倡议, the Business Climate Survey serves as an important tool that provides insights from Swedish companies on the business environment across 23 markets globally.
今年, 这是连续第五年了, the survey was conducted by 团队乐博彩票官方app in 德国 between February and March 2024. 在乐博彩票官方app商务协会的共同努力下, 乐博彩票官方app驻德国大使馆, 以及乐博彩票官方app商会, 共收集了137份回复.
最后, much gratitude is extended to all survey participants for their valuable insights in shaping this fifth Business Climate Survey in 德国. 团队乐博彩票官方app 德国 is proud to continue to strengthen the relationship between 德国 and 乐博彩票官方app and to support Swedish companies’ growth in 德国.
